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On the Brink with Andi Simon

Jun 19, 2020

Learn how to navigate a new path for yourself!

Is this a time when you have been forced to strip out the busy parts of life and rethink what comes next? Is it time to stop checking the boxes? And have you recognized lately that you are really good at self-motivation, independence and autonomy, but you aren’t able to do any of that in your old job? You might ask yourself in this new world we now find ourselves in, what gets you out of bed in the morning? In this podcast, Kerri Schoonyoung will share with us how she and her company, Dept. 11, can help you find your "Life 2.0." Get ready to listen, learn and share!

Kerri squareThis is opportunity time, not ostrich time

These current days might be particularly hard for you if your old job has been your only job. It has become who you are, your identity. Especially for older generations who have been in their careers for a long time, on one path, breaking that mold is particularly challenging. But it's ok to change. If you put some thought into what really motivates you, you can find a new path. You might not have a choice. That old world may not be coming back the way it was before—if at all.

Although transitions are hard, keep in mind that you're not alone. This time of great change is affecting everyone. People are realizing that all jobs in all industries have some inherent risk in them, regardless of the position, and what burdens you are willing to take on and sacrifices you are prepared to make.

Now is a time to learn an entirely new job: how to brand and market you

The whole process of transition is a process. As you will hear in our interview, Kerri urges us to see the possibilities as opportunities. Rather than focusing on what you cannot do, think about what you can do and what you really want to do. Perhaps her ideas will resonate with you today so you can begin to create the new you for tomorrow.

About Kerri Schoonyoung

With more than 20 years' experience as a digital marketer and business executive, Kerri has spent her career leading cross-functional teams in “storytelling,” from creating memorable marketing campaigns to providing campaign analytics. As the founder of Dept. 11, a digital marketing consultancy, Kerri is responsible for telling the Dept 11 story far and wide to prospective clients.

An energetic problemsolver, Kerri has earned a reputation for providing robust, game-changing marketing and technology teams to help clients of all sizes solve marketing challenges in effective and efficient ways. As her website states: “On a scale of 1 to 10, we always deliver 11.” 

Perhaps Kerri has some ideas about how to take you to 11 as well. You can contact her at or her website.

Ready to see challenges as opportunities? Here are some places to start

Additional resources